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For more than 20 years, The Beautiful Truth has been helping organisations build trust, uncover meaning, and inspire imagination.

 

In the simplest of terms: we articulate positioning, write narratives, deliver campaigns, design experiences, produce films and publish a magazine.

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storytelling

My Life on Purpose

Katie Lloyd: My Life on Purpose

We talk to Katie Lloyd, Global Head of Culture at the LEGO Group, about her life on purpose.

7 minute read

Matagi Mālohi
Film Club

Matagi Mālohi: Strong Winds

‘Matagi Mālohi’ tells the story of the ‘Pacific Climate Warriors’, an indigenous youth-lead movement born out of the low-lying Pacific Islands.
Tim Jackson
The Thinkers Series

Tim Jackson: Caring

We asked five of the world’s leading thinkers what one quality they thought was key to a kinder, more equitable, and greener world.

3 minute read
Storytelling

In Conversation with Will Storr

We spoke to novelist Will Storr about why storytelling is fundamental to how we think, act and behave.

9 minute read

My Octopus Teacher
Climate

Ellen Windemuth: My Octopus Teacher and the Importance of Storytelling

Ellen Windemuth - producer of the BAFTA and Oscar winning documentary, My Octopus Teacher - discusses our relationship with nature and the incredible power of storytelling.
Reflection of candle
Mental Health

How can we use memory to become more resilient?

We might be inclined to forget 2020 and our summer break entirely. But there is value even in memories of stressful events.

5 minute read
Interviews

Gemma Brady on the power of storytelling

Documentary film director Gemma Brady talks to us about the power of storytelling and the profound impact stories can have […]

2 minute read
Interviews

Be More Pirate: Sea Change Starts With You

When the opportunity came up to speak to author Sam Conniff Allende we hauled anchor to parlez with the pirate and listen to what he has to say.

6 minute read
Work

Building tribal trust with authenticity

It's trust, not money, that makes the world go round.

6 minute read
Film Club

Authenticity and into the uncharted

For this brand film, Molton Brown wanted to capturing authenticity. Into The Uncharted works because the perfumer focused on an inspiring narrative.

4 minute read

woman sitting at desk back toward us
Transformation

Creativity and the fourth revolution

Creativity is one of the top three skills needed for the future of work, the ability to think creatively will drive success in the fourth revolution.

4 minute read

Male with head bowed into forearm
Film Club

The male image and Lynx

Tribes of girls running semi-naked down beaches. Scantily clad models fall from heaven to search out the owner of the […]

3 minute read

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