The Purpose of Capitalism: Insights from Japan takes an inside look at some of the largest and oldest Japanese companies to find the answer.
While the Western business world wakes up to ‘purpose’ as a means to address massive environmental degradation, social division and income disparity, for centuries Japan has been playing the long game.
Coming soon to CNBC
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“What is essential in this upcoming era for companies, organisations and governments is: How do we want to live our lives? How do we tell a story that realises the common good? How do we co-create new meaning and value through empathy?”
Ikujiro Nonaka, Japanese Organizational Theorist, Professor Emeritus Hitotsubashi University
56% of companies in the world that are over 200 years old are in Japan – some of which are even approaching their 900th birthday. Environmentally, only 1% of waste ends up in landfills and in the global transition to renewables, Japan currently ranks No 5.
What is it about Japanese business people that means that good corporate citizenship and ‘purpose beyond profit’ are natural attitudes? How has Japan’s economy dealt with its successes and failures as a result? How can Western companies learn from this age-old approach?
Dr Victoria James – Producer & Director Cameron Powrie – Producer Henry Wood – Editor Katherine Parsons – Executive Producer Adam Penny – Executive Producer Elizabeth Smith – Executive Producer Jon Ayres – Executive Producer Connected Pictures