For more than 20 years, The Beautiful Truth has been helping organisations build trust, uncover meaning, and inspire imagination.

 

In the simplest of terms: we articulate positioning, write narratives, deliver campaigns, design experiences, produce films and publish a magazine.

The Edit: The Power of Language
The Edit

The Edit: The Power of Language

Our weekly round up of the best articles, podcasts and videos focusing on purpose in life, work and the world.

2 minute read

9th Jan 2025

What ‘aha’ moments bring, and how language shapes both our world and our worldview in #TheEdit.

  • Language can stop us from loving the world. Though the vocabulary of science and technology is useful, especially in climate crisis matters, it does not engender love – The Common Reader
  • The 2025 work trends to watch. Experts give their tips on what AI excellence will look like this year, challenges for leaders and the spread of ‘involution’ – Financial Times
  • Aha = wow. From a survey of thousands of scientists in four countries, we can learn just how important beauty is to them – Aeon
  • Burned out? Start here. Author Oliver Burkeman argues that the path to productivity, and peace of mind, begins with accepting your limitations – The New York Times
  • How much does our language shape our thinking? English continues to expand into diverse regions around the world. The question is whether humanity will be homogenised as a result – New Yorker
  • What effective ceos do after their first 90 days. Six actions to take to sustain progress, create profitable growth opportunities, and build a more capable organisation – Harvard Business Review
  • What’s in and out for 2025. The Beautiful Truth’s editorial team uncover the ins and outs, what we’re leaving behind and hoping for more of, in 2025 – The Beautiful Truth

“It is impossible to prefigure the salvation of the world in the same language by which the world has been dismembered and defaced.” 

Wendell Berry