Issue 02

£12.00

We have the power to create a world that will thrive for generations. But transformational change will only come when we make the choice to think beyond ourselves. Issue 02 of The Beautiful Truth invites us to think about our place on the planet – as individuals and businesses – through inspirational stories, interviews and poetry that inspire purposeful thinking in our increasingly short-term world. 

  • Contributors

    Andrés Gluski, Annie Duke, Arielle Domb, Charles Wookey, Cheria Young, Christa Gyori, Colin Mayer, David Nash, David Whyte, Gillian Tett, Hamdi Ulukaya, Hanne Haugen, Heidi K. Gardner, Helle Bank Jørgensen, Henrietta Onwuegbuzie, Jay Van Bavel, Jen Fisher, Jenny Lay-Flurrie, Jill Huntley, Jostein Søreide, Justin D. Henderson, Katie Lloyd, Katie Paterson, Katie Schindall, Kim Morgan-Verlaque, Marisa Drew, Michel Doukeris, Molly Worthen, Nick Jeffries, Nina Schefte. Patricia Obo-Nai, Rodolphe Durand, Rosemerry Wahtola Trommer, Selin Kesebir, Sophie Howe, Tatiana Kasakova, Tracy K. Smith, The Long Now Foundation, Uday Bose, Wendell Berry.

  • Details

    127 pages, 295mm x 230mm. Offset-printed, thread-sewn, and perfect bound, full colour on uncoated and coated paper. Printed in the United Kingdom by Park Communications. First published in April 2023

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Inside the Issue

The Evolution of Corporate Purpose

The German philosopher Arthur Schopenhauer proposed that there are three stages in the reception of an idea. First, it is greeted with ridicule. Then, it is violently opposed. Finally, it is embraced and there is a general consensus that the idea was, in fact, obvious all along. Charles Wookey, Co-founder and former CEO of A Blueprint for Better Business explores how corporate purpose has had just such a reception.

The Superpower of Uncertainty

What do a former professional poker player and a neural science professor have in common? More than you might think. Though differing in profession, decision-making consultant (and poker champion) Annie Duke and psychology and neural-science professor Jay Van Bavel are both fascinated by the superpower of uncertainty and the dangers of overconfidence. Friends for a number of years and often crossing paths in intellectual spheres, they each offer unique perspectives on uncertainty.

Inspiring Infinity

Thinking into the distant future is not easy, especially on infinite timescales, but we must recognise the need for conscious, compassionate, long-term thinking. We showcase the projects and people who are contemplating, living and inspiring a truly infinite mindset – whether safeguarding the lives yet to exist or inviting us to think beyond our own lifetimes. 

“Meaning is not something you discover at the end of a quest, but rather something that you make every single day.” 

Alex Soojung-Kim Pang, author, speaker, and consultant